What is TA?

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What is Transactional Analysis?

Great question – hopefully you have some ideas about what TA could be or else WHY ARE YOU ON THIS PAGE??!!  I’m going to do my best to play the nurturing parent role from here on out.  You’ll get that joke after you watch the video below.  I will always try to include a video when I’m doing my blog posts in case your a visual learner like myself.

Trasactional Analysis is a psychoanalytic theory and method of therapy wherein social transactions are analyzed to determine the ego state of the patient as a basis for understanding behavoir

Wikipedia

For me TA is a great way to notice what ego state the person is in while keeping my ego state 70% the nuturing parent and 30% the adult.  The “emotion less” adult will give me an advantage when trying to close the sale.  If I stray too far away from NP or A I’ll find myself become emotional.  Becoming emotional in the sales process is never a good idea.  Before I get too far into it just give the video below a quick watch:

Contact me if you have questions.

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